How it Works:
After working with the client, we know they are an energy collaborative that will be attending and exhibiting at a national trade show taking place in New Orleans this summer. Not only will they have their standard booth, but they will be introducing a new product. Finally, they are one of many sponsors for an industry sponsored golf tournament. Omni presented a golf towel with the new product and company name on it for the golf item. Always well received and appreciated, we figured the towel would also come in handy in the New Orleans summer heat. We chose a simple plastic bag to be given out at the show with the new product name and logo, an inexpensive way to maximize exposure on the show floor.
Finally, we found a pencil style flashlight to use as a more upscale gift for engineers. This item was given out judiciously at the booth, as prospects were qualified.
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